Martin Sitbon: “The woman I imagine is not one who dresses to seduce”
Martin Sitbon, August 29, 2023, in his apartment in the 1st arrondissement of Paris. Julien Mignot "For the World" There was a large crowd who met during the Fall-Winter 2023-2024 collection week in March in Paris to discover Martin Sitbon's new project. The presentation was organized by Rev, the label… Rev, the label launched by brothers Laurent and Eric Bitton, has unveiled Martin Sitbon's new project, "Rev" at the Fall-Winter 2023-2024 collection week in Paris. The project is a retrospective of the designer who was at the heart of Paris fashion in the 1990s and helped shape the fashion aesthetic of the early 1990s. Martin's brand, which he was a minority shareholder, was effectively blown up by a Korean financial partner in 2005. Since then, she has worked as a consultant for various ready-to-wear labels and signed a beautiful book with Mark Ascoli. At the age of 72, she is ready to once again reveal her vision of fashion with the enthusiasm of a novice.

Опубликовано : 2 года назад от Ben в Entertainment
There was a large crowd who met during the Fall-Winter 2023-2024 collection week in March in Paris to discover Martin Sitbon’s new project. The presentation was organized by Rev, the label launched by brothers Laurent and Eric Bitton, founders of the ready-to-wear brand Iro, which they sold in 2019.
their idea? Reinterpreting the look of the 1980s and 1990s through collections that alternately invoke androgynous darkness and stripped-down femininity. Martin Sitbon signs Rev.
A wardrobe faithful to the obsessions of the designer who was at the heart of Paris fashion in the 1990s. We find his menswear suits with impeccable fuzzy cuts, velvet dresses with bias cuts, or blazer jackets worn loosely over plain colors. pantyhose.
Along with his peers Martin Margiela, Jil Sander and Helmut Lang, Martin Sitbon helped shape the fashion aesthetic of the early 1990s. A strong and feminine look with hints of color. rock, where dark romanticism was never far away and which then heralded the beginning of the grunge phenomenon. Founded in Paris in 1986, the brand that bears her name was then a meeting place for girls looking for a different and confident silhouette. The designer also worked with the greatest talents of those years, such as photographers Craig McDean, Corinne Day or Paolo Rovers, models Kate Moss and Kirsten Owen and, of course, his companion for many years. For more than thirty years, artistic director. Mark Askol.
Born in Casablanca (Morocco) in 1951, Martin Sitbon set his eyes very early on fashion, which was radically different from the sexy Versace that was also in fashion at the time, especially with many trips to England and his love for music. 1970s, Velvet Underground lead the way. In 2005, the worst thing that could happen to a designer happened to him: he lost the use of his name. His brand, Martin Sitbon, of which he was a minority shareholder, was effectively blown up by a Korean financial partner.
However, it was revived in 2006 with the Rue du Mail brand, teaming up with Chinese-American industrialist Jimmy Chan, and would continue to spread its androgynous and romantic world until 2014. Poor financial management forces him, however, to end this project once again. Since then, she has worked as a consultant for various ready-to-wear labels and signed a beautiful book in 2016 with Mark Ascoli. Martin Sitbon. An alternative view (Rizzoli). At the age of 72, she is ready to once again reveal her vision of fashion with the enthusiasm of a novice.